When we started our company, I promised I wouldn’t bombard you with posts unless we had something good and useful to say. It’s been awhile because we’ve been making our outstanding products better, augmenting our talent pool, and making it easier for you to try

Intent Conversion works. These are proven marketing techniques and technologies, and they require some knowledge to operate- but the results are proven and quantifiable. At Vintners’ Alliance, we strive to bring those tools that work elsewhere into the wine industry. Besides the application of technology,

I think we might be onto something here… Wineries using our Intent Conversion service saw, on average, a 10% lift in Q4 eCommerce sales. No upfront cost, no long term agreements, all fees based on a strict commission basis. Judging by the ongoing participation of

We’re proud to announce our November results for wineries using Intent Conversion. (drum roll) Our partner wineries received, on average, a 10% lift in eCommerce sales for November. With no risk. Or capital outlay. Oh, they also received 1.8 MILLION brand placements on sites like

It’s been a busy couple weeks for Vintners’ Alliance. The ABC announcement  was a big one. It changes the industry and opens the door for sophisticated third party marketers to expand the direct to consumer business of wineries. For Vintners’ Alliance, it coincides with us announcing

Here’s the caveat- I am not a lawyer, have no legal authority, and am not in any way trying to give advice.  I am sharing an interpretation of the Advisory. The California Department of Alcoholic Beverage Control (Cal ABC) has put forth a set of

With today’s announcement from the California Alcoholic Beverage Commission,  change in wine regulation means massive changes for  the direct to consumer wine space… and I wanted to share my thoughts on what it actually means for wineries. The summary- A California winery is now able

It may be positioned as ‘breaking news’, but today’s announcement from the California ABC is the result of YEARS of efforts from many players. First, we should all applaud, tip the collective cap, and generally be grateful for California Alcoholic Beverage Commision Director Jacob Appelsmith.

Big day for us today, we announced our Series A funding- $1.3M! And we got some love from our favorite trade publications: Wine Industry Insight Wines and Vines Wine Business Daily Venture Beat  Business Wire I know that we’re excited… but that’s more of a

One of the biggest questions I get- what is it, exactly, that Vintners’ Alliance does? We provide technology and tools that uniquely enable wineries to sustainably expand their direct sales. How it all started In the Spring of ’09, a winery approached Pat with a